Research Projects
Website Redesign
Research to inform a full .com redesign future state vision for Inspirato
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Impact:
Led the Product team to prioritize and create a roadmap and facilitated action on Design and Development.
Research Methods:
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Research Review - Historic Data
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Heuristic Analysis
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Analytics & Heat Mapping
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Internal Interviews/Workshops
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Unmoderated Usability Testing
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Journey Mapping
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Prioritization Workshops
Account Redesign
Research to inform an Account page redesign for JD Finish Line.
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Impact:
Led the Product team to action on an Account and Rewards Page redesign, with insights, recommendations, and facilitation.
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Research Methods:
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Unmoderated Usability Testing
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Open Cardsort
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Guerilla Interviews
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Workshops
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Moderated Usability Testing
Research & Design
These projects are from when I was doing some design freelance work in the beginning of my UX career. I'm focusing primarily on Research now.